Digital Marketing Specialist (Agency)
As a Digital Marketing Specialist, you will be responsible for developing and executing high-impact digital marketing campaigns across various platforms. You will work closely with our clients to understand their unique business goals and deliver data-driven solutions that drive leads, conversions, and revenue. Your expertise in leveraging different digital channels will be crucial to achieve outstanding performance results and maintain strong client relationships.
Full-Time
Remote
Responsibilities:
- Conduct keyword research to identify valuable opportunities for organic traffic growth.
- Optimize website content, meta tags, and on-page elements to improve search engine visibility and rankings.
- Collaborate with content creators to ensure that new and existing content aligns with SEO best practices.
- Monitor and analyze website performance using SEO tools and platforms, and provide regular performance reports.
- Implement technical SEO optimizations, including site structure improvements, schema markup, and XML sitemap management.
- Assist in identifying and resolving website issues that may impact organic search performance.
- Stay up-to-date with the latest SEO trends, algorithms, and industry changes to continually improve strategies.
- Work with the marketing team to develop and execute link-building strategies and outreach campaigns.
- Support the development and implementation of local SEO initiatives to improve visibility in target markets.
- Collaborate with cross-functional teams to ensure SEO is integrated into all aspects of our digital marketing efforts.
Requirements:
- 3+ years of proven experience as a Performance Digital Marketing Specialist or in a similar role within a digital marketing agency.
- Google Ads and/or Facebook Ads certifications.
- Expertise in managing and optimizing digital advertising campaigns across multiple platforms, with a demonstrable track record of achieving outstanding results for clients.
- In-depth knowledge of Google Ads and Facebook Ads.
- Strong analytical skills and the ability to interpret data to make data-driven decisions and recommendations.
- Proficient in using analytics and reporting tools like Google Analytics, Data Studio, etc.
- A proactive and results-oriented approach with a passion for staying updated with the latest trends and best practices in digital marketing.
Our benefits:
- Competitive salary and performance-based incentives.
- Flexible working hours and remote work arrangements.
- Access to ongoing professional development and training opportunities.
- Collaborative and supportive work culture with a focus on teamwork and innovation.